WooCommerce Google Analytics Pro – 1.9.0
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WooCommerce Google Analytics Pro – Add advanced event tracking and enhanced eCommerce tracking to your WooCommerce site.
Get Insights Into Your WooCommerce Sales Funnel with Google Analytics Pro
WooCommerce Google Analytics Pro turbo charges the integration between your WooCommerce store and your free Google Analytics account. Get detailed insights in your shop’s traffic and eCommerce events so that you can improve your sales funnel and drive more revenue.
WooCommerce Google Analytics Pro adds advanced event tracking to your WooCommerce store and automatically pushes these events into Google Analytics, letting you easily get insights into important metrics like average order value, conversion rate, sales by product or category, and other valuable data.
Once you’ve installed WooCommerce Google Analytics Pro, you can choose your event names (if you don’t like the defaults), ensure that enhanced eCommerce tracking is enabled in your GA account, and then you’re ready to go! The plugin handles tracking and sending all of the appropriate events to Google Analytics so you can easily access your sales data and valuable store metrics.
Why use Google Analytics Pro
Provides basic site tracking and analytics, such as pageviews or customer sessions
Includes all of the great features the free version has, like Universal Analytics and enhanced eCommerce tracking, but with more advanced event tracking
Allows you exclude shop managers from tracking along with site admins
Track User IDs for more accurate user counts
Tracks basic eCommerce events like “add to cart” or “checkout started”
Adds advanced eCommerce event tracking, such as “coupon addition / removal” and “cart quantity changed”
Track manually added orders
Adds events for customer actions, such as sign in or out, or leaving a product review / comment
Adds order refund and cancellation tracking
Track customer email opens as events in the “Emails” category
Includes full support for Shopping Behavior and Checkout Behavior analysis reports NEW
Adds checkout options to get deeper insights into checkout choices made by customers, such as selected payment method NEW
Detailed Event Tracking
The advanced event tracking in WooCommerce Google Analytics Pro gives you even more details about your sales process, and you can track things like “viewed account” or “coupon applied” to get a full view of what customers do on your site. You can also track these events in your purchasing workflow, such as viewing coupon data for orders and conversion rates with coupons.